terrence wood

Jack Schulze Schulze & Webb:

Some people (they are wrong) say design is about solving problems. Obviously designers do solve problems, but then so do dentists. Design is about cultural invention.

There are some people who want to reduce the domain of design to listable, knowable stuff, so it’s easy to talk about.

Design is a glamorous, glittering world and this means they can engage without having to actually risk themselves on the outcome of their work. This is damaging. It turns design into something terrified of invention.

Design is about risk.

Eight Ways To Self Actualize

1. Experience things fully, vividly, selflessly. Throw yourself into the experiencing of something: concentrate on it fully, let it totally absorb you.
2. Life is an ongoing process of choosing between safety (out of fear and need for defense) and risk (for the sake of progress and growth): Make the growth choice a dozen times a day.
3. Let the self emerge. Try to shut out the external clues as to what you should think, feel, say, and so on, and let your experience enable you to say what you truly feel.
4. When in doubt, be honest. If you look into yourself and are honest, you will also take responsibility. Taking responsibility is self-actualizing.
5. Listen to your own tastes. Be prepared to be unpopular.
6. Use your intelligence, work to do well the things you want to do, no matter how insignificant they seem to be.
7. Make peak experiencing more likely: get rid of illusions and false notions. Learn what you are good at and what your potentialities are not.
8. Find out who you are, what you are, what you like and don’t like, what is good and what is bad for you, where you are going, what your mission is. Opening yourself up to yourself in this way means identifying defenses—and then finding the courage to give them up.